While working on Hidden Valley Ranch for a few years, I developed a nickname. I also had access to the brand's working files.
But, let's get to the work.
Through broadcast and digital we launched a new campaign for Hidden Valley Ranch that invites people to try new things, take food new places, and boldly say, "no thanks" to mediocre meals. It's time to Ranch Out.
an ode to ranching out :30
boss mom :15
SUMMER BBQ :15
snapchat - march madness
I designed a full set of emojis for Hidden Valley. Did I get to create an emoji of pizza dipped in ranch? YUP.
and then "ranch out" took off